JSFiddle - React, Tailwind, and code Playground
HTML
<form data-test="bacon" >
<button type="submit">Submit</button>
</form>
JavaScript
$( "form" ).on( "submit", function( event ) {
$(this).data('taco', 'barbacoa');
event.preventDefault();
console.log( 'data', $( this ).data() );
});