JSFiddle - React, Tailwind, and code Playground
HTML
<input type="text" id="term">
<button type="button" id="go">Go</button>
<div id="rez"></div>
JavaScript
$('#go').click(function(){
var term = $('#term').val();
var text = 'Планшет Apple iPad купить недорого';
var newText = String(text).replace(
new RegExp(term, "gi"),
"<strong>$&</strong>");
$('#rez').html(newText);
});