DATA ATTRIBUTES - NATIVE BOOLEAN CONVERSION

by bizamajig

HTML

<div id='test' data-return="true"></div>

CSS

body {font-family: "Courier New"; font-size: 12px;}

JavaScript

var item = $('#test').attr("data-return");
var item2 = $('#test').data("return");
document.body.innerHTML = '$("#test").attr("data-return") is: ' + typeof item + "<br>" + 
    '$("#test").data("return") is: ' + typeof item2;