JSFiddle - React, Tailwind, and code Playground
HTML
<div id="box">
"Lorem" ipsum "dolor" sit amet, "consectetuer" adipiscing elit. "Aenean" commodo "ligula" eget "dolor".
</div>
CSS
span{
color: red;
}
JavaScript
(function(x){
x.innerHTML = x.innerHTML.replace(/"([^"]+)"/g,"<span>$1</span>");
})(box)