JSFiddle - React, Tailwind, and code Playground
HTML
<div class="betweenable">some content</div>
<div class="betweenable">other content</div>
<div class="betweenable">yet another</div>
JavaScript
$('.betweenable').click(function(){
var newmarkup = '<div class="betweenable">new content</div>';
$(this).before(newmarkup);
});