Edit in JSFiddle

<div class="panel">
  <div class="panel-stage"></div>
  <a href="#" class="panel-tab">Открыть <span>&#9660;</span></a>
</div>

body {
  font: 14px/24px "Open Sans", "HelveticaNeue-Light", "Helvetica Neue Light", "Helvetica Neue", Helvetica, Arial, "Lucida Grande", Sans-Serif;
}
.panel {
  border-top: 2px solid #9799a7;
}
.panel-stage {
  border-radius: 0 0 6px 6px;
  box-shadow: 0 0 5px rgba(0, 0, 0, .25);
  display: none;
  height: 80px;
  margin: 0 auto;
  width: 80%;
}
.panel-tab {
  background: linear-gradient(#fff, #f4f5f4);
  border: 1px solid #dedede;
  border-top: 0;
  border-radius: 0 0 4px 4px;
  color: #0087cc;
  display: block;
  font-size: 11px;
  font-weight: bold;
  padding: 5px 0;
  margin: 0 auto;
  text-align: center;
  text-decoration: none;
  text-transform: uppercase;
  width: 80px;
}
.panel-tab:hover {
  color: #ff7b29;
}
.panel-tab span {
  font-size: 9px;
  padding-left: 2px;
}

$('.panel-tab').on('click', function(event){
  event.preventDefault();
  $('.panel-stage').slideToggle('slow', function(event){
    if($(this).is(':visible')){
      $('.panel-tab').html('Закрыть <span>&#9650;</span>');
    } else {
      $('.panel-tab').html('Открыть <span>&#9660;</span>');
    }
  });
});