JSFiddle - React, Tailwind, and code Playground
HTML
<a class="bgt-roll-link" href="http://blogolect.com/"><span data-title="Blogolect - All About Blogging">Blogolect - All About Blogging</span></a>
CSS
.bgt-roll-link {
color: #2aa4cf;
text-decoration: none;
font-weight:bold;
display: inline-block;
overflow: hidden;
vertical-align: top;
-webkit-perspective: 600px;
-moz-perspective: 600px;
-ms-perspective: 600px;
perspective: 600px;
-webkit-perspective-origin: 50% 50%;
-moz-perspective-origin: 50% 50%;
-ms-perspective-origin: 50% 50%;
perspective-origin: 50% 50%;
}
.bgt-roll-link:hover {text-decoration:none; color: #2aa4cf; font-weight:bold;}
.bgt-roll-link span {
display: block;
position: relative;
padding: 0 2px;
-webkit-transition: all 300ms ease;
-moz-transition: all 300ms ease;
-ms-transition: all 300ms ease;
transition: all 300ms ease;
-webkit-transform-origin: 50% 0%;
-moz-transform-origin: 50% 0%;
-ms-transform-origin: 50% 0%;
transform-origin: 50% 0%;
-webkit-transform-style: preserve-3d;
-moz-transform-style: preserve-3d;
-ms-transform-style: preserve-3d;
transform-style: preserve-3d;
}
.bgt-roll-link:hover span {
background: #2aa4cf;
-webkit-transform: translate3d( 0px, 0px, -30px ) rotateX( 90deg );
-moz-transform: translate3d( 0px, 0px, -30px ) rotateX( 90deg );
-ms-transform: translate3d( 0px, 0px, -30px ) rotateX( 90deg );
transform: translate3d( 0px, 0px, -30px ) rotateX( 90deg );
}
.bgt-roll-link span:after {
content: attr(data-title);
display: block;
position: absolute;
left: 0;
top: 0;
padding: 0 2px;
color: #fff;
background: #2aa4cf;
-webkit-transform-origin: 50% 0%;
-moz-transform-origin: 50% 0%;
-ms-transform-origin: 50% 0%;
transform-origin: 50% 0%;
-webkit-transform: translate3d( 0px, 105%, 0px ) rotateX( -90deg );
-moz-transform: translate3d( 0px, 105%, 0px ) rotateX( -90deg );
-ms-transform: translate3d( 0px, 105%, 0px ) rotateX( -90deg );
...