Edit in JSFiddle

$("h4").each(function() {

    var $this = $(this);
    var str = $this.text();
    $this.empty().show();
    str = str.split("");
    str.push("|");


    var delay = 100;

    $.each(str, function(i, val) {
        if (val == "^") {
        }
        else {
            $this.append('<span>' + val + '</span>');
            $this.children("span").hide().fadeIn(100).delay(delay * i);
        }
    });
    $this.children("span:last").css("textDecoration", "blink");
});

.hidden{
    display: none;
}

.demo1{
    width: 350px;
    margin: 0 auto;
    text-align: center;
    background-color: #b2e2db;
    color: #666;
    padding: 10px 0;
    border: 15px #eee solid;
    text-shadow: 0 -1px 0 rgba(0, 0, 0, .1);
    margin-bottom: 40px;
    background-size: 350px;
    cursor: pointer;
}
.demo1 > h1{
    text-transform: uppercase;
    letter-spacing: -2px;
    font-size: 70px;
    line-height: 2;
}
.demo1 > h4{
    font-size: 30px;
    line-height: 0;
    margin-bottom: 60px;
}

.demo{
    cursor: pointer;
}

   
    <div class="demo1">
        <h1>CLICK ME</h1>
        <h4>my name is kachibito.</h4>
    </div>