var $items = $('#list').children(),
$betas = $('.beta');
// removes $betas from $items
$items = $items.not( $betas );
$items.addClass('hilite');
<ul id="list">
<li class="alpha">Alpha</li>
<li class="alpha">Alpha</li>
<li class="beta">Beta</li>
<li class="beta">Beta</li>
<li class="alpha">Alpha</li>
<li class="beta">Beta</li>
<li class="alpha">Alpha</li>
<li class="beta">Beta</li>
</ul>
.beta { color: red; }
.hilite { background: yellow }