// https://github.com/rubentd/gifplayer
// http://giphy.com/gifs/brooklyn-saoirse-ronan-movie-6FAxn8i3tEfS0
$('#giphy').gifplayer({
gif: 'https://media.giphy.com/media/6FAxn8i3tEfS0/giphy.gif',
mp4: 'https://media.giphy.com/media/6FAxn8i3tEfS0/giphy.mp4'
});
<img id="giphy" src="https://media.giphy.com/media/6FAxn8i3tEfS0/200_s.gif">