JSFiddle - React, Tailwind, and code Playground
HTML
<input id="customer_date" type="text"/>
JavaScript
date = "03/05/2013";
date = date.split("/").reverse().join("-");
$("#customer_date").val(date);
<input id="customer_date" type="text"/>
date = "03/05/2013";
date = date.split("/").reverse().join("-");
$("#customer_date").val(date);